create the impossible...

Wright_bros
The "possible" is safe, and there is a high probability that you can get "possible" ideas off the ground. I am a BIG believer in pursing possibilities vs chasing competition, BUT I am an even bigger believer in having the audacity to seize every opportunity to create the "impossible".

We were NOT designed to fly as humans. The idea of humans flying was an impossible one until the Wright Brothers made it up in their minds that flight (impossible) could become the "possible".

Closing Thoughts

1. Do not chase competition ... That's a finite route at best...
2. Pursue possibilities if given the choice to either "compete" or do so...
3. If given the option to pursue "possibilities" OR create the "impossible" ... Chose the later.